Yelp unveils 3 new features to transform user experience and boost engagement
The new features simplify finding businesses tailored to users' needs and promote valuable content contributions.
The new features simplify finding businesses tailored to users' needs and promote valuable content contributions.
Account names with URL's will no longer be permitted.
Use these tips and examples to create useful guides that build trust with your audience and earn search traffic.
Here's what SEOs need to know about Google's Penguin algorithm update, plus Search Engine Land's coverage of Penguin from 2012 to 2021.
Plus, Bing said they reduced unnecessary duplicate searches and end conversations.
There is Googlebot, special-case crawlers and user-triggered fetchers.
Page experience is important for your users and usability, but it never seemed all that important for rankings.
You can use Bard to help you code up some Python scripts to automate some of your daily SEO or PPC tasks.
As Twitter's traditional blue check mark system reaches its conclusion, the social media platform's newly introduced paid verification process is causing quite the chaos.
While CTR is not a confirmed ranking factor, it is still useful for tracking organic search performance and improving SEO campaigns.
Here's why creating evergreen pieces, not just trends-focused or timely ones, is key for a winning content marketing mix.
In this webinar, learn how to achieve business outcomes and deliver next-gen customer experiences.
Google has added a new welcome tutorial, made changes to the Suggested for you section and more.
The AI will generate ads by remixing creative content (images, videos, text) to target specific audiences and meet campaign objectives.
Here are common technical issues WordPress site owners must fix to ensure they get the most SEO value out of the platform as possible.
Now you can find out whether data from your website helped train large language models that help power Google Bard.
This crawler is similar to Googlebot, but it will be used internally by Google teams to crawl the public web.
Some “unwritten” rules can trigger your GBP's suspension and impact your local search visibility. Here are some violations to watch out for.
Sayonara, Twitter. Nobody wants to pay for your high-priced API.
Bard always showed multiple drafts but now those drafts are more distinct from each other, Google explained.
Email may have been around since the dawn of the internet, but the space doesn’t stand still. Is it time to upgrade your email marketing platform?
Learn best practices for reach via social media platform search.
The layoffs are part of the previously announced job cuts that are expected to affect 9,000 employees.
Google does add that when it comes to page experience evaluation, it is not just page specific but can also be site-wide.
The Core Web Vitals and HTTPS report is staying but the mobile-friendly test is going away.
Advertisers say the change creates a lot of blind spots and a lot of unnecessary headaches.
Reader Revenue Manager publishers can now measure traffic from Google Search queries and fix structured data.
Learn the KPIs you can use to measure the impact of your schema deployment efforts on your website's SERPs visibility.
Here's what to consider when setting budgets for your Facebook and Instagram ads, plus tips for testing and scaling your campaigns.
Ranking highly on Google is the best way to build brand awareness, increase revenue, and provide genuine value to your customers.
To use the feature, tap “Edit profile,” then “Links,” then “Add eternal link.” You can then drag and drop the links in the order you want them to appear.
The Biden administration has sought to toughen antitrust enforcement. Alongside the Google lawsuit, it is also challenging multiple proposed mergers.
In the first quarter of 2023, a study assessed the performance of interest-based audiences using a mix of privacy-preserving signals.
Not sure whether your business would benefit more from PPC or SEO? Here’s how they fit within your larger marketing plan.
The new tracking enhancement could lead to more precise measurements and improved optimization.
Get actionable performance data on your organic search campaigns when you set up this Looker Studio dashboard.
These changes come with the new shipping and return information in the Google search results.
A step-by-step guide for importing conversions from Salesforce into Google Ads to help you analyze lead quality from paid search campaigns.
Transform customer journeys for better CX and results.
It's unclear if the issue is due to a glitch, but Google is looking into it. There is no ETA for a fix.