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Will 'old-school search' be gone in 10 years, thanks to ChatGPT, the new Bing and Google's new Search Generative Experience?
More Google Ads improvements include top search categories for RSAs, campaign prefils, new tools for Ads Creative Studio and new insights.
Performance Max is getting a more automated option to help you build campaigns. Also, new goals should aid in better customer targeting.
These enhancements are designed to offer a more realistic preview of the digital landscape without the presence of third-party cookies.
The new advancements include Roku collaboration, streamlined video management, code-free conversion goals, and expanded language support.